Posted: 02/07/2012
NEW YORK - A survey by the National Retail Federation predicts the average person plans to spend about $126 on Valentine's Day, which is an increase of nearly nine-percent from 2011.
Men are predicted to spend more than women and will shell out close to $169 compared to their female counterpart's who will spend $86.
Jewelry purchases are expected to reach roughly $4 billion dollars, up from $3.5 billion last year.
The second most popular gift, a special evening out, could rake in about $3.5 billion dollars from consumers.
And billions more will be spent on flowers, candy, clothing and gift cards.
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